Intellectual Asset Management Diagnostics
Corporations are under pressure to innovate products and services that will increase market share and profitability. The big threats are commoditization of products and services, faster responses to meet market needs and the influx of global competition. Intellectual asset management programs can enhance the organization’s ability to achieve business success.
ipPerformance have developed diagnostic and practice assessment tools that enable business and intellectual property leadership to measure the strength of their workforce’s intellectual property culture and intellectual asset management program maturity.